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What am I?
Hi, I'm Adam Axford - a professional magician & poet, based in Sydney.
I offer interactive entertainment with a creative touch, either in the crowd or on the stage.
My work has been labelled as mesmerising, captivating, and elite. Truthfully, I love what I do and hope to let it show in every performance.
Who am I?
A natural creative with a passion for life and a wicked sense of humour.
I'm playful, poetic, and pretty profound. I'm also a little mischievous.
As a teen I worked with my dad on a street market stall in East London. The attitude towards rules can be a little unconventional in these environments - an ideal training ground for a budding trickster. To my mum's disarray, much was learned.
A few weeks before my 21st, dad was convicted of piracy and sentenced to prison. In his absence, I ran the family business as we faced the harsh reality.
This was a catalyst for transformation, directing all of my devious creativity into something positive & honest. It was time for metamorphosis.
By age 23 I found success as a NLP hypnotherapist, employing the magical properties of words and language to assist others in their transformation.
Imposter syndrome set in - I felt too young and inexperienced to truly help others. My focus turned toward my life-long love for magic & illusion, and I started to perform.
My first paid magic gig was at a local school for children with special needs. A mate's mum was a dinner lady - she took me through to every class sharing tricks along the way. Seeing the impact I could make confirmed I was on the right path.
2010 2015 2024
As the magic bookings built momentum, so did the desire to travel. A few extended adventures opened my mind to new cultures and perspectives, sharing magic with everyone along the way.
In 2014 I left London behind, calling Sydney my new home.
From busking outside of the Opera House, to showcasing my ideas on one of its stages, it has been quite the journey.
Check out my origin story below, performed at the wonderful event Stories that Stir.
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